Tags » Facebook 2

How Adidas fixed the 'broken' influencer model with Tango Squads

Adidas has revealed how it has fixed the “broken” influencer model by building a squad of micro-influencers from the ground up to drive more authentic & long-term brand connections. 34 more words

How publishers are monetizing their Facebook groups

When Facebook CEO Mark Zuckerberg indicated that Facebook Groups were a new priority, publishers dutifully created a bunch of them. To monetize them, they have gotten creative, selling sponsorships to brands, using their members for focus groups and eyeing members as potential subscribers. 71 more words

The Hashtag #DeleteFacebook did not affect in a significant way the number of Facebook users

After several days remaining silent, Mark Zuckerbeg finally spoke last Wednesday about the Cambridge Analytica crisis.

Through a very long post on Facebook, Mark Zuckerberg announced several measures to reduce the amounts of personal data which applications developers can have access to, and investigate further on how those data are used. 67 more words

Facebook’s Zuckerberg Responds to Cambridge Analytica’s ‘Breach of Trust’

Facebook CEO Mark Zuckerberg said the company experienced a “breach of trust” after as many as 50 million users unwittingly had their personal information accessed. 101 more words

‘The end of the Wild West’: Facebook-Cambridge Analytica revelations cast shadow on online ad practices

Facebook was the subject of bombshell reports over the weekend. The revelations about Trump-linked Cambridge Analytica’s misuse of Facebook user data to sway voters in 2016 and Facebook’s failure to alert users could have bigger implications for the way most digital advertising is bought and sold. 57 more words

Messenger Launched Admin Privileges for Group Chats

Facebook Messenger introduced admin privileges for group chats, allowing users to better control who can join their group conversations.

With this release, admin users can turn on a new requests feature, giving them the ability to approve or deny each user who requests to join the group chat. 18 more words

Facebook/Cambridge Analytica — the meerkat moment for platforms and people

This has been a long time coming. Platforms have utilised the easiest business model they could and closed their eyes and crossed their fingers that it would be too annoying, too complicated or too late by the time people started wanting to take control of their own data. 674 more words