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Marketing Keywords to Know: March 19, 2015

Brand Inanity

Definition:  Weak attempts at getting attention for a brand using pop culture and social media

Companies are quick to jump on the hashtag bandwagon to grab the attention of their customers while marketing their brands. 128 more words

Marketing Keywords To Know

Marketing Keywords to Know: March 12, 2015

Black Hat SEO

Definition:  Rising in the ranks of a search engine result page using sketchy tactics

SEO is a powerful tool for any business. 113 more words

Marketing Keywords To Know

Countdown to Germany - 5 Days

The weeks have quickly gone by and now it is down to 5 days before I leave for Germany with Deb and 8 others from FBC. 349 more words


Florida Business Consulting's Managing Director Visits Orlando and Prepares for Conference

After the recent opening of the Orlando, FL branch, our Managing Director Eric Martin visited the office to look over its development. With just a few weeks into the expansion, the Orlando office is having great results with the telecommunications campaign they embarked on so the client decided to visit the office as well to observe on the progress made by the new manager. 129 more words

Press Releases

Marketing Keywords to Know: March 5, 2015


Definition:  The loss of sales or complete obliteration of a product due to the introduction of a new, better product made by the same brand. 154 more words

Marketing Keywords To Know

Marketing Keywords to Know: February 26, 2015

Deep Assortment

Definition:  A large line of products to be used in association with each other.

When a brand offers a number of products that can be sold separately or used in a set, it helps them become known as a kind of specialist in their field. 80 more words

Marketing Keywords To Know

Fashion Bar Chicago Fall/Winter 2015 Fashion Show

What a runway to remember

Thursdays event was all about the designer’s and everyone who was anyone was in the building. The show was hosted by Renee Fecarotta and Jeff Conway.

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