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Get rich or end up in jail; the tale of an Ethiopian intel

Convicting an intel
After almost three years of proceedings, former head of domestic intelligence at the Ethiopian National Intelligence and Security Service (NISS), Woldeselassie Woldemichael, has finally been convicted and sentenced to ten years in prison just the other week. 693 more words

Marketing Keywords to Know: May 19, 2016

Columbusing

Definition: “Discovering” something that is not new

Columbusing, or cultural appropriation, occurs often and in some cases, innocently. It makes trends out of natural occurrences of one culture and grows in popularity in ours without citing where the trend originated. 83 more words

Marketing Keywords To Know

Marketing Keywords to Know: May 5, 2016

MOOC

Definition: Massive online courses that help brands connect with consumers by giving them opportunities to learn new skills

A brand that impacts one’s life is one that will be trusted and coveted by the consumer. 122 more words

Marketing Keywords To Know

Henry Coe State Park: Mount Sizer Loop

If you’re looking for a challenging Bay Area hike, there’s nothing tougher than the 15 mile, 4225 ft. elevation +/- profile of the Mt. Sizer Loop… 792 more words

California

Marketing Keywords to Know: April 21, 2016

Experiential Marketing

Definition: Drawing the consumer to a brand by playing to their passions

To appeal to the consumer, most brands tie their products in to the consumer’s needs to drive them to do business. 116 more words

Marketing Keywords To Know

Marketing Keywords to Know: April 14, 2016

Facebook IQ

Definition: Facebook software that analyzes consumer attitudes and behaviors

According to Nielsen Mobile Netview, Facebook has over a billion users with accounts on the site. 113 more words

Marketing Keywords To Know