Tags » FMCG

The Pril One-Drop Challenge

We’ve been fed marketing gimmicks all our life, be it a toothpaste that promises the brightest smile (winning you the coveted job), or that ordinary bottle of shampoo that will unlock a mirror-like sheen to stubborn tresses. 252 more words


Hokey Pokey

We found Hokey Pokey in a wine store. So the TG is obviously us. Here’s to Chardonnay and mango ice cream.

The packaging is simple, fun, plastic, not slippery when frosty and a sweet message outside that asks us to ‘please reuse the tub for something else, like fruits’. 13 more words


#The21daymission Programme

With the good food around us here in the Klang Valley, anytime is the perfect time to overhaul our diet. And the #The21daymission Programme created by Mission Food Malaysia, is a great one to start with. 656 more words

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Desi John- World's No.1 Selling Shaving Cream?

For men shaving is a daily morning chore. I sometimes take a day off. Some say it is good for your eyes. Talking of shaving creams I remember the advertisement in which Kapil Dev used to smile and say ‘Palmolive da jabab nai’. 191 more words


Designing Brand Identity research - 12th April 2016

It’s been decided for the next brief that I’ll be launching a new consumer product, and after spinning a wheel of doom, my product will be washing detergent for females aged between 55-64 years. 243 more words



To further promote real sector investments, First City Monument Bank (FCMB) Limited, has assured its stakeholders that it will continue to deepen its support to projects and other initiatives that would impact significantly on Nigerians and the nation’s economy in a sustainable manner. 316 more words