Tags » Future Trends

WR16: Apple, Birds, and the myth of customer loyalty

Click here to have this delivered directly into your inbox each week. 

Quote of the week

‘Every new sensor creates a new business’

Benedict Evans… 646 more words

Customer Experience

NeuroScience Imagery Invades Adland

Trend Summary: UK marketers are reportedly embracing Neuromarketing, a technique that purports to identify and target consumers’ unconscious desires.

According to today’s Guardian newspaper, neuroscience techniques are increasingly used by marketers, albeit in various different ways. 95 more words

Digital

WR15: You know you're a child of the 2010's when...

Click here to have this delivered directly into your inbox each week. 

Quote of the week

‘A lot of you are going to have to make decisions above your level. 553 more words

Behavioural Science

Daily Mail, WPP Back Content Marketing StartUp

Trend Summary: In an alliance of oddities WPP Group has teamed with two unlikely bedfellows to launch a new content marketing agency.

Sir Martin Sorrell’s… 100 more words

Internet

The 'Internet of Me' Has Arrived - Likewise the Pitfalls

Trend Summary: The increasing personalisation of the Internet presents a new opportunity to build brand loyalty and increase customer satisfaction.

According to Michael Biltz, … 90 more words

Digital

It's time to think about outdoor living!

The summer months are coming up fast and if you’re like many Ontarians, you’re eagerly anticipating the opportunity to spend more time outdoors. But does your home offer a comfortable place to enjoy the nice weather? 320 more words