Tags » Geo-targeting

Detecta el potencial geotargeting de tu sitio para mejorar el ROI

En la mayoría de los sites existe un potencial de geo-targeting que ayude a aumentar la rentabilidad de las acciones de marketing online. Hace unas semanas concluía un análisis para una de las hoteleras internacionales más grandes acerca del potencial geo-targeting que existe en sus procesos de decisión. 97 more words

Geo-segmentación

3 Geo-Targeting Tips for the newbie

Hi everyone!

One effective tool that you can employ to maximize your conversion rate is by using geo-targeting. Now for the uninformed, geo-targeting is defined as a marketing strategy wherein… 401 more words

Online Marketing Tips

The future of Foursquare: Geo-targeting

When Foursquare appeared on the scene back in 2009, proximity-based social networking became all the rage. Foursquare allowed users to share their location with friends by “checking in” to their particular location. 645 more words

Social Media

Integrated Campaigns in Action (Chapter 8)

Interstate Batteries produced a geo-targeted online advertising campaign to drive traffic to the brand’s Battery Centers. The PowerPoint presentation provides information about the geo-targeting campaign. Tom Gray, Senior Director of Marketing, at Interstate explains the campaign in a video. 22 more words

Digital Marketing

Seeing is Believing: Griffin & Reed Eye Care – A Case Study

Recently Griffin & Reed Eye Care, a laser vision correction and eye care provider with locations in Northern California priding themselves on providing the latest procedures and technologies to correct vision with safety and precision, was struggling to find the right patients. 268 more words

Facebook Ads allows geo-location targeting...

This is a no brainer and to be honest I can’t believe it took so long to happen.

Facebook will only know where users are if the user has allowed this in their Facebook settings. 95 more words

Brand

Privacy? Don't Count On It!

In today’s society, I feel I have limited privacy. I am constantly connected to friends, family, and co-workers on a daily basis. Facebook makes it so you can see when I am on my laptop and when I am on my phone down to the minutes. 340 more words