Tags » Google Adwords

Online Marketing Specialist- Contract- SF Bay Area

Key Responsibilities:
• Be/become the “product expert” in SEM. Be on top of new developments and features released by the major search engines and make recommendations to the rest of the team on what needs to be done next. 248 more words

Workbook Questions - Account Management

Ques 1: The _____________ tab helps you find keywords and provides you with bidding and budgeting ideas to improve your campaign performance.

Ques 2: If you change your AdWords sign in email address it will only impact your AdWords login. 69 more words

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Section II: Account Management

Navigating AdWords

There are 6 main tabs in the primary menu of an AdWords account. We’ll go through each of these tabs here:

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Workbook Questions - Introduction to AdWords

Ques 1: The primary goal of the search engines is to present the data and information found online in a usable way.

A.True

B.False

Ques 2: There are two types of search results on google, ________ and paid. 411 more words

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Ad Rank, Budgets And The Google Networks

Bidding Basics

Although there are different bidding models you can choose from, in most cases, keywords trigger your AdWords ads to show.

For example, if you’re advertising on the Google Search Network for the keyphrase, ‘dog training course’, when a visitor types that phrase into the search box at Google, the results page will show your ad. 595 more words

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Bidding Basics

Although there are different bidding models you can choose from, in most cases, keywords trigger your AdWords ads to show.

For example, if you’re advertising on the Google Search Network for the keyphrase, ‘dog training course’, when a visitor types that phrase into the search box at Google, the results page will show your ad. 87 more words

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Bidding Terms

The following is a list of terms you need to know to start understanding how the AdWords bidding system works so you can pass the AdWords Fundamentals Exam. 575 more words

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