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Newcastle's much anticipated Big Game ad

Here we gooooooo…

“It’s the most exciting, most jam-packed, most fiscally responsible big game ad ever. It’s Newcastle’s Band of Brands big game ad, featuring 37 of the universe’s best brands… and a dental office in Pittsburgh. 12 more words

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Let's be friends furever

Android celebrates togetherness with unlikely animal buddies.

Getting dogs and cats together? That’s gonna be hysterical. The closest they come together is the phrase, “Raining cats and dogs”. 93 more words

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It's only human to heat things up

The sharper read gets human.

What was heating up soon exploded out of control. The latest installment of New Straits Times‘ A Sharper Read campaign digs deep into the human’s practical action of news consumption. 186 more words

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That first peek at the cards: the uncut joy of discovering truly awesome creative.

I love it when I crack the code on a piece of creative. You might not believe me but I love it even more when someone in my group cracks the code on a piece of creative. 395 more words


Things NOT to have in your next radio commercial

Tips for your next award-winning (or just a regular) radio commercial.

Global CCO of Arnold Worldwide, Jim Elliott tells us what NOT to do if you want to win a… 122 more words

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Vogue Empower

This week, we take a look at what starts out to be a poignant ad making the rounds of our television sets and let’s face it, youtube. 463 more words

Aubrey Plaza & The Super Bowl

Newcastle’s Band of Brands

Droga5 and Aubrey Plaza (@EvilHag)has a thing for sarcasm. Can’t blame them when brands spend US$4million for 30 seconds of airtime during the… 170 more words

Great Ads