Tags » Guy Kawasaki

Nolan Bushnell

I look for coffee and find Nolan Bushnell, inventor of Atari

It’s that time of day. I am at SXSW and I need coffee. Wandering at large in the upper floors of the convention center,  I see a lounge, one of the corporate sponsored hangout rooms where people sit, recharge their phones, send work emails, and nap. 1,143 more words

SXSW

How familiarity actually breeds commitment

In former Apple Evangelist Guy Kawasaki‘s book Enchantment, he explains how enchanting brands, overcome resistance by providing social proof. The example he gave was iPod headphones. 421 more words

Marketing

BOOK REVIEW: The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick

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ABOUT THE BOOK (from Amazon):

By now it’s clear that whether you’re promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. 329 more words

Social Media

WHERE ARE ALL THE EVANGELISTS?

For the last few years I’ve really relished my role as a software evangelist. Evangelists have cool jobs because they get to work alongside all the key areas of a business, spending time with everyone from executives to developers and all business functions in between. 1,355 more words

Speaking

How to Close a Speech

The last words you utter during a presentation literally form the lasting impression you plant into the minds of your audience. So it’s important that you create a memorable close even though you might be tempted to settle for a few cursory summary points by the time you’ve invested considerable effort into developing an attention-getting opener and strong main body. 517 more words

One Smooth Stone

Guest Speaker: Vikram Bhandari

I remember wandering around campus the first week of classes my freshman year. I remember feeling lost, and UMD’s website being absolutely useless. I remember Google Maps taking me the long way around, adding up to 10 minutes to my walks to class. 438 more words