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Humanising a hotel brand in digital era

Hotel experience

 I have had a privilege of being associated in leadership capacities  with great hotel companies, privately owned hotels in, Finland, USA, Indonesia, Thailand, South Korea, Egypt and United Arab Emirates.   1,042 more words


7 Ways Hotels Can Utilise Pokemon Go!

The Pokemon Go craze has taken over my city of Limerick and indeed the whole of Ireland. Considering that this franchise has been around since the 90’s, there are literally millions of fans in their late 20’s, and of all ages, who are already addicted to this game. 1,283 more words

Hotel Industry


The hospitality industry is one of the most competitive, therefore, marketing your hotel can be a minefield if you don’t know what you’re doing. It’s worth building an extensive database along with a comprehensive marketing strategy to maximise conversion rates. 663 more words

UK Writing Services

Hotelient seeking to disrupt the internet booking engine market

From €2000 per month in `booking engine fees to zero in less than five years while increasing direct bookings.

Yes, we know of one small 10 room boutique hotel in central London that was paying an average monthly fee of around €2000 per month to its booking engine provider. 730 more words

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Hotel's - Winter is Coming... 5 Ways to Prepare for the Quiet Season

You’ve just gotten in your June reports and you can already see that reservations are down, and you know, as Jon Snow would say, “Winter is coming”. 860 more words

Hotel Industry

What does Brexit mean for Irish Tourism?

On Thursday 23 June, the UK voted to decide if they should leave or remain in the European Union. Leave won by 52% (17.4 million) to 48% (16.1 million), sending economic shock waves globally. 1,067 more words

Hotel Industry