Tags » Hotel Marketing

Independent European Hotels are sleepwalking into an era of increased OTA dependency

For over 15 years that I have been within this industry, Independent hotels here in Europe have been always dependent on agencies, initially offline which then became online.   749 more words

Sin Categoría

Jo-Wilfried Tsonga & WestHouse New York

Jo-Wilfried Tsonga and guests

Dayna Decker and Karla Keskin

Jo-Wilfried Tsonga

Jo-Wilfried Tsonga and guests

Jo-Wilfried Tsonga and guests

Jo-Wilfried Tsonga and guests

Jo-Wilfried Tsonga and Karla Keskin… 85 more words

Tennis

Up-close with Expedia’s fast-growing ad agency - Tnooz

Little has been written about Expedia Media Solutions, the small but fast-growing advertising agency arm of the online travel giant Expedia. In 2015, the division is estimated to have generated about $200 million in revenue. 902 more words

Digital Marketing

TravelClick Partners with Sojern to Expand Digital Media Network

Data-driven solution and access to premium inventory channels will drive bookings and ROI for hoteliers globally

TravelClick, a global provider of innovative cloud-based solutions that enable hotels to grow revenue, today announced that it has partnered with Sojern, one of the world’s leading performance marketing engines for travel brands. 279 more words

Travel Marketing Service Provider

Upselling and cross selling - The key to increasing TREVPAR performance for hotels and resorts

The pressure on independent hotels can sometimes be immense, from offering the best price in an extremely competitive market to ensuring that you are providing a unique and memorable guest experience. 709 more words

Sin Categoría

Marketing Takes on the Digital World | By Alan E. Young

Digital marketing is a term that is used frequently, but has the time come to stop considering it an entity that is separate from overall marketing strategies?The reality is that all marketing today contains a massive digital component. 929 more words

Destination Marketing