Tags » Hotel Marketing

Cart abandonment marketing can double or triple bookings through your website. So why aren't you doing it?

Most hotels & resorts have for a number of years been investing into generating traffic to their website through PPC and SEO strategies, so it’s perhaps unsurprising that when you ask hotels about their website’s performance, bounce rate is usually singled out as the tell-all figure. 537 more words

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Get your hotel up and running in Instagram and Pinterest in 3 easy steps

All hotels sell well with beautifully managed photos. Just imagine yourself lying in a stylish king size bed or lazying into a lobby chair and discussing the next round of golf with your travel friends. 431 more words

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How Can Hoteliers Create Relevant Content?

A vanity website is a great platform for showcasing your hotel’s story. By creating original content and displaying rich media, travel shoppers searching for a unique experience can learn about how your hotel will meet their individual needs. 283 more words

Hospitality

Why having a mobile website and app together can help your hotels RevPar and reduce your costs

Do you really need a hotel app or can you just use your mobile optimized website?

The truth of the matter is that a mobile hotel app and a mobile hotel website each serve a different purpose so should be part of your on going digital marketing strategy. 719 more words

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A Peek at the Shopping Cart

Big data and analytics can be applied over broad parts of the organization to enhance and optimize operations, 360 degree customer analysis, business decision optimization, security intelligence and a range of other value adding factors of the organization. 572 more words

Affinity Analysis

5 ways to increase your RevPar without speaking to or emailing your guests by doing this one simple thing

When marketing to our clients, all of us use email campaigns and social media to promote our offers and promotions, but when comparing open rates with push notifications, both email and Facebook have a significantly lower open rates (around 20%). 672 more words

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OTA's need to rethink revenue streams thanks to Google eyeing up the distribution cake.

Google´s active entry into the travel market is a game changer for the hospitality industry.  Today, the majority of independent Hotels & Resorts still heavily rely on OTA´s like booking.com especially here in Europe. 557 more words

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