Tags » In-app Subscriptions

Me-too Google to follow Apple, move from 70/30 split to 85/15 for subscriptions

”On Wednesday, Apple detailed major shake-ups coming to its powerful app store,” Mark Bergen reports for Recode.

“Those include a new revenue sharing model that would give developers more money when users subscribe to a service via their apps,” Bergen reports, “instead of keeping 70 percent of all revenue generated from subscriptions, publishers will be able to keep 85 percent of revenue, once a subscriber has been paying for a year.” 119 more words


Apple to reveal App Store 2.0 at WWDC: New subscription model, search ads, and more

”This year’s WWDC isn’t just about new operating systems: starting next week and continuing throughout the fall, Apple will begin rolling out new incentives for developers in its App Store, including a new revenue-share model and the introduction of search ads in its iOS App Store,” Lauren Goode reports for The Verge. 300 more words