Tags » Inbound

Buyer Personas for Inbound Marketing Part 1 - Creation

Knowing what motivates your target buyers is essential for building a successful inbound marketing effort and for increasing sales.  This 2 part blog series will discuss what is a buyer persona, why you need to create personas and how to create them.  803 more words

Marketing

Marketing has Changed - Outbound Still Here - Inbound has Arrived

The Internet and Social Media has changed marketing.  We now live in a permission-based marketing culture.  The buyer is more than ever in control of any information disseminated to them.  302 more words

Marketing

Vandals tag Minneapolis taproom with 'death threats' and 'phallic symbols'

A craft brewery in Minneapolis’ North Loop was targeted by vandals – and their exploits were caught on security cameras.

The video shared on Facebook… 171 more words

News

El poder de las imágenes en el mundo del Social Media

Si te has preguntado de que otra manera puedes atraer muchos más seguidores para posicionar tu marca, debes saber que no solo publicando textos podrás comunicar lo que deseas. 422 more words

SocialMedia

The Dreaded E-Mail: How To Not Be Annoying

Not too long ago I started the saga of a young Buyer Persona named ‘Chris the College Kid’.

We left our young hero at the point in his life where med school was time-consuming, and he had few options within his budget for late night study session snacks. 705 more words

Copywriting

Best Services and Features in Call Canter Industry

Answering the calls, received in a business organization, is a process through which you can provide support and enhance the sales by handling all the calls effectively. 484 more words

For InBound Marketing, You Need Content Marketing


Inbound Marketing requires transparency, honesty  and authenticity.  To do this you also need Content Marketing.  You need to build trust with your prospects before they will purchase from your organization or prospective donors before they will donate to your organization.  964 more words

Marketing