Tourism Kelowna has some new advertising in the marketplace to target meeting and conference planners. Updated branding and new imagery has been incorporated for 2017. The print ad above is running in the February/March and June/July editions of the national meeting and conference trade magazine Ignite. 90 more words
Tags » Incentive Travel
According to Schlentrich (2008, cited Getz, 2012) MICE is an industry acronym for Meetings, Incentives, Conferences and Exhibitions.
Mair (2013, p7-14) explains, in more detail, the separate components of this part of the events industry. 866 more words
Many U.S. citizens have been skeptical of travel to Colombia for many years, but with the city of Cartagena hitting the #1 spot for Top Places to Travel in 2015 according to Conde Nast Traveler, tourists and planners are heading south to investigate. 621 more words