Tags » Innovation & Marketing

Multimodality and Packaging

It should be interesting to play around with multimodality with the help of a test object like this one.

As we know from textlinguistics, signs differentiate each other, they communicate, and they make meaning through references. 650 more words


Innovation marketing and multimodality

As a quick reminder of what packaging is, I took a photo just the other day at the railway station in Munich. You might wonder why there’s not a slice of packaging on that picture. 569 more words