Tags » Innovative Advertising


Liberalisation and globalisation changed the face of the Indian market. There was a huge gush of brands entering the market. Suddenly the market was flooded with a deluge of brands offering similar or dissimilar features. 509 more words


Khushi Advertising bags the ‘Most Admired Ambient Media Agency of the Year’ award at CEF!

Khushi Advertising won the ‘Most Admired Ambient Media Agency of the Year’ award at the recently concluded Asia-Pacific Customer Engagement Forum & Awards(CEF) 2015-2016 Awards. 223 more words


Want to extract the most from experiential marketing? Here are some facts

The impact of experiential marketing is quite clear to those who have tasted the fruits of this incredibly spicy way of marketing.  When you hire a seasoned agency like Khushi Advertising that runs a focused campaign for you, it is guaranteed that users find it well-executed and lively. 364 more words


Movie merchandizing, what explains the buzz around it?

Movie merchandizing no longer remains an alien concept for Bollywood today. It is the new-age marketing mantra. You see almost every film today getting released with a series of merchandize. 343 more words


Three branding trends that will change the way you think about brand building

Brand building is inevitable in the fiercely competitive business scenario today. As the brand owner of your company, you want to make it known to as many people as possible. 384 more words

Experiential Marketing