Tags » Inspiring Brands

Inspiration and Perspiration: How Brands Make their Mark

It takes a lot of imagination to put a creative mark in your branding program. Subsequently, it takes a group of front-end soldiers to make a brand’s dream come true. 106 more words

Strategic Marketing

Aesop transcends its product category to penetrate the home decor market

As a millennial, the idea of home ownership is a distant (if even existent) dream for me. But, like many idealistic consumers, I love to browse products online and fantasise about things that I can’t afford. 425 more words

Inspiring Brands

More than makeup: Mecca Cosmetica delivers the ultimate beauty experience

Over and above the international designer products that are displayed like sculptures on marble tables, Mecca Cosmetica is delivering consumers a unique customer journey — a shopping experience that’s also a lifestyle experience.

Inspiring Brands