Ann Summers is a household name in the UK.
And for a nation that still has a – well let’s just say – complex relationship with sex, the business has carved out a beautifully shaped niche for itself on the British High Street. 101 more words
A Symposium on the Promise and Perils of an International Law of Property will take place on March 6 2015 in Pacific McGeorge School of Law. 418 more words
Your company has a mobile app and you think it could be an international hit? Internationalize it. Then localize it.
What’s the difference?
A software company that wants to open its product to new market needs to adjust its software support more languages, and this can mean a bit of planning and coding. 206 more words
The Power Behind Localization
The last decade has brought with it a wave of trends to make products more appealing to potential consumers. Localization is one trend that is so fundamental yet basic, simple yet effective that every company that aims to succeed in the global market would be wise to follow. 445 more words
In this guest post, Dr. Ali Khorsandi Taskoh (see his full biography at the end) criticizes the efforts of Canadian colleges and universities to recruit international students overwhelmingly from wealthy nations and families. 1,110 more words
Complete Case details are given below :
Case Name : MacEwan Goes Global: Internationalization at a Canadian School of Business
Authors : Ilan Alon, Mike Henry, Kimberley Howard… 164 more words