Tags » Internationalization

Rockin' All Over The World.

Ann Summers is a household name in the UK.

And for a nation that still has a – well let’s just say – complex relationship with sex, the business has carved out a beautifully shaped niche for itself on the British High Street. 101 more words


Fear Driven Development - Enterprise Induced Worst Practices (part 0)

The Internationalization Antipattern

Some years ago I was still working for Big Time Consulting but I was not even a proper employee. I was a contractor from a company owned by BTC. 418 more words


Internationalize & Localize Your Mobile App

Your company has a mobile app and you think it could be an international hit? Internationalize it. Then localize it.

What’s the difference?

A software company that wants to open its product to new market needs to adjust its software support more languages, and this can mean a bit of planning and coding. 206 more words

Global Market

L10n 101

The Power Behind Localization

The last decade has brought with it a wave of trends to make products more appealing to potential consumers. Localization is one trend that is so fundamental yet basic, simple yet effective that every company that aims to succeed in the global market would be wise to follow. 445 more words

Global Market

When Internationalization Fails To Diversify Higher Education

In this guest post, Dr. Ali Khorsandi Taskoh (see his full biography at the end) criticizes the efforts of Canadian colleges and universities to recruit international students overwhelmingly from wealthy nations and families.  1,110 more words


Case Solution for MacEwan Goes Global: Internationalization at a Canadian School of Business

Complete Case details are given below :

Case Name :      MacEwan Goes Global: Internationalization at a Canadian School of Business

Authors :           Ilan Alon, Mike Henry, Kimberley Howard… 164 more words