Tags » Jobs To Be Done

Daily Thoughts 13 April 2014: Apple Watch reviews & some of my thoughts

It’s been a quite couple weeks in the news while I have also been away. I haven’t really put pen to paper, as I wanted to write something meaningful. 376 more words

Daily Thoughts

Our Competitive Advantage is Ease-of-Use

When developing a product, often a desired feature is “easy”. Perhaps this is even the planned differentiation: being easier than the competition. But “easy” doesn’t actually exist. 93 more words


The Next RSS

Note: this is a working theory that I’m hashing through – comments / thoughts / arguments welcome!

Since before the invention of the printing process, we’ve seen our content consumption largely curated by publishers.   520 more words

Jobs To Be Done

Jobs that need to be done

Clay Christensen’s “Jobs-to-be-done” framework is one of the most fundamental, but interesting ways to look at products and businesses.  I think there’s a lot to be gained by zooming in on important jobs that a consumer is trying to accomplish, and having a clear point of view on how your product helps them complete it.   398 more words


Consumer adoption of Bitcoin | A jobs-to-be-done analysis

Venture capitalist Marc Andreessen recently did one of his tweetstorms on the topic of Bitcoin, a technology he avidly supports. In 25 tweets, he talked about criticisms people have of Bitcoin. 1,213 more words


What's Your Value Proposition?

Imagine for a moment how the following scenarios would play out for your practice.

Scenario #1

You’ve been looking forward to attending the chamber of commerce dinner in your region for a number of weeks. 2,579 more words

Client Relationship

Tackling the Internal Jobs-to-be-done for Improving Innovation

We are constantly nudged towards understanding the needs of customers through the jobs to be done approach. So why do we still seem to not… 1,245 more words