Tags » Jobs To Be Done

Our Competitive Advantage is Ease-of-Use

When developing a product, often a desired feature is “easy”. Perhaps this is even the planned differentiation: being easier than the competition. But “easy” doesn’t actually exist. 93 more words

Articles

The Next RSS

Note: this is a working theory that I’m hashing through – comments / thoughts / arguments welcome!

Since before the invention of the printing process, we’ve seen our content consumption largely curated by publishers.   520 more words

Jobs To Be Done

Jobs that need to be done

Clay Christensen’s “Jobs-to-be-done” framework is one of the most fundamental, but interesting ways to look at products and businesses.  I think there’s a lot to be gained by zooming in on important jobs that a consumer is trying to accomplish, and having a clear point of view on how your product helps them complete it.   398 more words

Chicago

Consumer adoption of Bitcoin | A jobs-to-be-done analysis

Venture capitalist Marc Andreessen recently did one of his tweetstorms on the topic of Bitcoin, a technology he avidly supports. In 25 tweets, he talked about criticisms people have of Bitcoin. 1,213 more words

Mba

What's Your Value Proposition?

Imagine for a moment how the following scenarios would play out for your practice.

Scenario #1

You’ve been looking forward to attending the chamber of commerce dinner in your region for a number of weeks. 2,579 more words

Client Relationship

Tackling the Internal Jobs-to-be-done for Improving Innovation

We are constantly nudged towards understanding the needs of customers through the jobs to be done approach. So why do we still seem to not… 1,245 more words

Polymers

Distinguishing Products from Solutions in Healthcare: Remembering the "Job to be Done"

I recently sat down with a surgeon colleague to lament what he described as a “surge” of new patients who had come to his practice with well-defined and specific demands for surgery. 512 more words