Recently, Kinetic Social completed a digital advertising study with a top, well-known insurance company in order to find out how much engagement it can drive to its main social media profiles, including Twitter and Facebook. 82 more words
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Although some predict that Facebook’s salad days will soon end, brands shouldn’t believe it.
The company remains on the forefront of the digital revolution, from virtual reality and artificial intelligence to rapid and creative global expansion of Internet availability. 43 more words
Don Mathis discusses the role of social as not a digital marketing channel, but as another way of doing and thinking about advertising and marketing. People share a wealth of information on social platform such as Facebook and Twitter. 32 more words