Tags » Klout

Return on Influence Part 2: Understanding Klout

As I stated in my previous blog post, this post is part of a short series about Mark Schaefer’s book the Return on Influence. I decided to split these two sections up because a) Mark Schaefer split his book into two parts and b) there was just so much information I wanted to share that it could not possibly fit in one blog post. 184 more words

Social Media

Book Review: ROI by Mark Shaffer

After reading ROI: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing, I have a much better understanding of the research efforts that go into social influence. 291 more words

Staying On Social

Review on the Return on Influence: Part 1 Influence

The Return on Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing by Mark Schaefer provided me with a wonderful insight and understanding of influence and Klout scoring. 270 more words

Social Media

Return On Influence

For my social media class we have read another Mark Schaefer book, Return On Influence.

This book has a lot of content on Klout. In case you haven’t heard of Klout, in my own words Klout is an online rating system. 337 more words

#BUZZ: Do You Know Your Klout Score?

Many people aim to be popular in social media. We have famous Viners, influential Twitter followers, and even Snapchat popularity. But only because someone gets famous through a social media outlet, does not mean that they are considered influential in the social media world. 323 more words

Social Media

How to Get the Most Out of Your Content

So you started this new business and you want to get it out into the world through social media. Awesome! But you’ve never used social media in any other sense other than to share pictures of your artisanal food and adorable puppy—now what? 619 more words

Digital Marketing

London Hackathon leads to innovative digital solution for UN

Press Release on: 19 March 2015

A transformative company is rethinking United Nations social media strategies with an intelligent software platform that employs gamification techniques. Smart, social and performance oriented, … 553 more words