Tags » Know Your Audience


As I make my way through the journey of obtaining an MFA in creative writing, it’s strange that philosophers (especially Aristotle) continue to invade my life (you know, because I have that undergraduate in philosophy–though it makes me no expert by any means, no pun intended). 250 more words

Meditations Of A Cynic

What a marketing book's teaching me about understanding

Over the last week, I’ve been reading a marketing book called Jab, Jab, Jab, Right Hook (JJJRH for short). It’s written by a guy called… 428 more words

Daily Life

Are others giving you a blank look?

“Knowledge is a process of piling up facts; wisdom lies in their simplification.”

-Martin Fischer

Learning is a great thing. Increased knowledge helps you make better decisions and avoid mistakes–knowledge should be applied to be useful. 70 more words


Redirecting the River

Are You Giving Your Customers what THEY Want
or what YOU Want? 467 more words

Marketing Strategy

Opting out(side)

It’s no secret that the mere thought of Black Friday sends shudders down my spine. It’s also no secret that I love good marketing–which, thronging hordes of turkey-belching people aside, is a big part of my aversion to this crazy day. 407 more words

Daily Dose

What a Class of Teen Moms Taught Me About Knowing Your Audience

In August 2011, I set out on a very different and difficult leadership journey than I had ever previously experienced. I set out to develop and deliver a leadership class at Florence Crittenton High School, a high school in Denver, CO for teen moms. 329 more words

Practical Leadership

PIO - Public Information Officer

Last week, Wednesday – Friday, I participated in G290 – Basic Public Information Officer Training and G291 – JIS (Joint Information System) / JIC (Joint Information Center) Planning for Tribal, State, and Local PIOs.  379 more words