Tags » Latino Community

Why "Jane the Virgin's" fascination with Target is important

When Target saw an opportunity to work with “Jane the Virgin,” they hit the bullseye with Hispanic viewers. On Thursday, Brandchannel published an interview with Steview Benjamin, Target’s Vice President of Media Strategy, about the show’s relationship to the store. 99 more words

Bilingual Finding Aids

We are excited to share that we have started the process to have bilingual finding aids available for our bilingual and Spanish collections. Here is a preview of what we have done so far. 13 more words


The Most Important Value in the Latino Community

There are many values that a community can have. When it comes to a cultural community, the most important values that we can think of are those such as family, language, music, hardworking, and dance. 1,173 more words