Tags » Legal Marketing

Someone Just Beat Me To My Book Idea

Greetings from ABA Techshow 2018, where today I learned that Larry Port and Dave Maxfield have just published the book that I’ve been thinking about writing for years. 879 more words

Be curious, not critical. Business advice for lawyers.

“Be curious, not critical,” was the advice of Peter Guber at the Los Angeles Sports and Entertainment Commission’s recent board room program on eSports. The impressive panel of industry leaders were speaking to an audience filled with impressive Los Angeles business leaders about the rise of eSports (and a brief education on what eSports is), along with how it will impact the various businesses represented. 929 more words

Legal Marketing

Top 5 content marketing ideas if you are a lawyer or an accountant

If you are trying to build your B2B brand, you need content in order to attract prospects and leads to your website. We all want to grow our business to be incredibly successful but doing this without a pipeline of prospects can be difficult to do. 503 more words

Content Marketing

Marketing for the Legal Professional and Law Firm Advertising

Blank Rome Partner Jonathan Korn will present at the upcoming Camden County Bar Association CLE, “Marketing for the Legal Professional and Law Firm Advertising… 78 more words

Blank Rome

MGST Part 2: Articulating your Mission.

In Part 1 of this series I laid out the four domains of activity for your law practice (any human enterprise really). If you haven’t already, you might want to… 1,206 more words

Legal Operations

Is downsizing the answer or explosive growth?

In 2012 I realized that I had the fastest growing practice in the Chicago-land area. If I wanted, I could have added one new lawyer to my practice every month and kept everyone busy. 319 more words


Tired of Paying for Clicks?

While many lawyers don’t realize this, they herd when marketing their services. Herding is the behavior of grouping together with similar people in the effort to ensure you don’t get left out on something good. 379 more words