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Please Don't Buy My Book

I’m just back from The Smarter Artist Summit in Austin, Texas. I won’t try and capture the magic of the event – Kobo Mark does an excellent job… 1,691 more words

Marketing Strategy, According to Panto

For anyone who knows me, they will know that my love of theatre does not extend to the seasonal Christmas Pantomime. I’m not sure if it’s something that happened to me as a child, or if I just don’t like the idea of girls playing boys and boys playing girls, but I really can’t stand them. 727 more words

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Hot Marketing Ideas This Black Friday!

Today, on the last Friday before the Christmas Parties hit, Black Friday Fever has descended upon the UK.

Adopted from our US cousins, Black Friday is the day after Thanksgiving, when Christmas shopping (and its sales) officially start! 552 more words

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