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Please Don't Buy My Book

I’m just back from The Smarter Artist Summit in Austin, Texas. I won’t try and capture the magic of the event – Kobo Mark does an excellent job… 1,691 more words

Marketing Strategy, According to Panto

For anyone who knows me, they will know that my love of theatre does not extend to the seasonal Christmas Pantomime. I’m not sure if it’s something that happened to me as a child, or if I just don’t like the idea of girls playing boys and boys playing girls, but I really can’t stand them. 727 more words

Social Media

Hot Marketing Ideas This Black Friday!

Today, on the last Friday before the Christmas Parties hit, Black Friday Fever has descended upon the UK.

Adopted from our US cousins, Black Friday is the day after Thanksgiving, when Christmas shopping (and its sales) officially start! 552 more words

Social Media

Campaigns Wrapped Up for Christmas

In the same way that advent calendars, Christmas lights and Mariah Carey wailing is synonymous with Christmas, the latest television advert from John Lewis has officially meant that Christmas is upon us. 564 more words

Social Media

A conversion?

Cabinet maker. I often read Deadspin and iO9, and I saw something that intrigued me: having a video game emulator with ROMs.

I picked up some ROMs previously to play on my PC, but it doesn’t have the same feel as using a video game machine. 473 more words


Target Markets - Gotta Catch 'Em All

This summer is all about exploring your surrounding areas. As Scotland continues to enjoy an unusually warm (but wet) summer, kids, teens, students and really anyone old enough to own or have access to a mobile phone is out, with their heads buried deep in… 591 more words

Marketing Strategy