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Here’s how it works:
The “Zip Lookup” tool is powered by Esri, a geographic-information firm based in California.
Just head to the website, type in your ZIP code, and you’ll be greeted with a breakdown of your ZIP code’s demographic characteristics based on Esri’s “Tapestry” technology, which consists of 67 unique market-segment classifications.
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On Monday, the AP dropped a big scoop about a rising Republican star who has been using taxpayer money and campaign funds to finance personal trips around the country. 1,071 more words