With the Holidays upon us, Budweiser has been in the news with their recent marketing “Noise” of needing to reach millennials and potential usage declines of the iconic Budweiser Clydesdales in its messaging. 138 more words
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With the momentum of the NHL playoffs, Budweiser Canada released a timely viral video that should hit home with hockey enthusiasts.
Building on their successful red light helmet concept along with their guerrilla marketing red light blimp for team Canada during the winter Olympics, the brand once again is making a relevant connection with hockey fans in Canada. 85 more words
Anheuser-Busch & Budweiser have made recent headline news here in the states with their focus on reaching millennials through music. The Budweiser brand will continue its Made in America concert, switching out Jay Z for his wife Beyonce as the headliner this year. 121 more words
Beer is social by nature. Usually, it is the catalyst to good times shared amongst friends, families and even strangers. The moment that sums up the excitement is the “Toast.” Around the world there are different terms used: Cheers, Skaal, Salud, Prost, etc. 154 more words