The thought of marketing a book can be overwhelming to consider. Just when I think I have a handle on marketing, I learn about something new that hasn’t even been on my radar. 420 more words
Tags » Marketing 101
Defining your ideal client is the first step to generating quality, qualified leads with your marketing. The second step is to communicate with your ideal clients effectively — and about your ideal clients effectively. 674 more words
While new marketing trends tilt toward social media platforms, the tried-and-true email marketing campaign is still an effective tool for wooing clients and customers.
Researchers predict email promotions can boost customer acquisition by 7 percent a year and increase sales. 569 more words
Do you ever have those days when you feel vindicated and can say to the world, “I told you so?” I’m having one of those days today! 133 more words