Tags » Marketing 2

TIP SERIES FOR INDEPENDENT RETAILERS: Build Your Retail Business Using Someone Else's Dollar

TIP:  Take advantage of a brand’s co-op allowance

Many brands don’t verbally offer co-op programs out the gate and quite likely are overspending on the big box accounts that demand it. 182 more words


Rethinking Your Brand: When Your Audience Doesn't Like Your Brand

Last week, Canadians were glued to televisions across the country as they watched The Toronto Blue Jays take on the Cleveland Indians in what became their final playoff game of the season. 522 more words


7 Top Online Marketers You Should Be Following on Twitter | AllBusiness.com

With more content and competition in the world today, it’s easy for anyone to get started with a social media account, website, or blog of their own. 121 more words


In a Loud World, Be Bold or Be Lost, from Deloitte Digital | Adweek

It has never been harder for advertisers to keep someone’s attention.

It used to be that all we needed to worry about was a viewer getting up from the boobtube to go to the bathroom or grab a drink. 81 more words


brands and the quest for attention

I’ve been doing marketing in some fashion, at different levels and in varying fields and industries for over 10 years. I’ve led brand initiatives, social media and content marketing strategies, advertising and media plans, experiential campaigns and activations, influencer programs, and a range of other digital endeavors, to name a few. 937 more words


Valiant Launches Harbinger Renegade With Promotional Push

They’re inside your towns… Inside your schools… Inside you minds…And now they’re coming to a local comic shop near you!

Valiant has unveiled a staggering amount of free promotional items coming to comic shops everywhere for… 406 more words


Naked Alliances Marketing Progress

So many good things happening! The first Press Release went out yesterday on Florida Book News. Happy to report that Naked Alliances already has eight five star reviews. 703 more words