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Melbourne's radio ratings out - no good news yet for SEN and their new lineup.

As the Herald Sun reports today, SEN’s expensive line-up change appears yet to win over listeners. What the Herald Sun call their “divisive” and pricey line-up change is struggling to get traction. 616 more words

Marketing And Advertising

WeChat hits one billion monthly users - are you making full use of it?

Really interesting article from the BBC, reproduced here without further comment.

Image copyright REUTERS WeChat is one of China’s most popular apps

WeChat has hit one billion monthly users for the first time, the owner of the Chinese messaging app has revealed. 717 more words

Marketing And Advertising

A Strategic Marketing Plan for Roofing Companies

Marketing your roofing business can be a difficult and costly expense if you do not do your homework before starting out. What works for one company may not work for yours. 530 more words

MDT Creative

Measure What You Can Measure

The NFL is getting ready for the annual combine. This is where players get tested both physically and mentally to see if they’re NFL material. 477 more words

Helpful Hints

I think the news is broken ...

In Aussie the ABC is Labor biased, commercial channels sensationalize everything …


you can’t believe anything!

I am sick of it, this is how I see the news in Aussie … 36 more words


It's Your Lucky Day!

It’s Foodie Friday and if you’ve been paying attention to the calendar, you’ve already had a month full of pizza, wine, heavenly hash, tater tots, frozen yogurt, plum pudding, and tortellini. 392 more words

Marketing And Advertising

Swim Don't Sink

As the French saying goes, a good swimmer is never safe against drowning. In other words, no matter how good you are at what you do, there’s no foolproof approach to business (or life for that matter) that will guarantee 100% success all the time. 417 more words

Jenna Barrett Marketing