Tags » Marketing And Communications

The proof is in the numbers: Demandforce can help your business grow

According to a financial statement analysis done by Sageworks, a financial information company, businesses with less than $5 million in annual revenue experienced, on average, a 7.8 percent annual sales growth in 2015… 635 more words

Demandforce

Is collateral dead? And the secret life of the Bell Curve. [Change Thinking #2]

Is collateral dead?

“Play Cricket” (fully endorsed by the Milo corporation) came to my son’s school yesterday. Here is a photo of our kitchen bin this morning. 803 more words

Marketing And Communications

Marketing the Digital University

In the excellent Lower Ed, Tressie McMillan Cottom reflects on the market-orientation of for-profit colleges, tending to seek a continual growth in student numbers. This growth imperative can manifest itself in… 570 more words

Thinking

Let Me Tell You a Story

This one is about the importance of getting the right message to the right people.

When my most recent full-length play, Encanta, premiered in the summer of 2015, I had six weeks to get people to come to a show that happened on a weeknight. 344 more words

Communications

Keep Asking Why to Find Your Real Cause

In a previous post, I showed you how important it is to know why you’re doing what you do.

But how do you figure out that why? 121 more words

Communications

Pssst! I'm gonna let you in on a little secret.

Do you want everything you put into the world to be relevant and meaningful?

Take about 20 minutes to watch Simon Sinek’s TEDxTalk, “Start With Why” 60 more words

Communications

Don't Be Professional

I’m gonna say something controversial. Bear with me. It’ll make sense.

If you’re a nonprofit, stop trying to be professional. I mean it. Stop it. Get that word out of your vocabulary. 143 more words

Communications