Every online business has it’s own components which will more or less influence it’s Facebook advertising performance. Although all of them are variables on the business side, many of them must remain stagnant due to their importance in the business model. 518 more words
Tags » Marketing Automation
Trend Summary: Global information and measurement giant Nielsen is set to launch a cloud-based tool for marketers.
The tool, branded Nielsen Marketing Cloud , enables marketers to manage their ad spending across all media, melding currency data and analytics applications into … … 141 more words
Trend Summary: A raft of announcements by major media owners signals the advent of new brand-marketing opportunities via Chatbots.
Chat bots – computer programs that use artificial – are set to hit the mainstream, transforming the way users interact with the internet, ranging from a series of … 89 more words