Tags » Marketing Automation

CMOs: Read This Before Choosing Your Predictive Marketing Solution

MarTech requires constant optimization to continually squeeze ever improving performance. No time for continual CRO? Contact us.

Source: www.clickz.com

Nice guidance, but not enough. How can you possibly compare predictive solutions against each other outside of actually using each one? 10 more words

Marketing Automation

Why Video Is Crucial to Your Marketing Automation Strategy - Marketo

“Video is on the rise. In fact, video will account for nearly 80% of all internet traffic by 2018, according to Cisco.

Just consider these high-performing video stats: 194 more words

Marketing Automation

Content Marketing and Marketing Automation Convergence - CMO Essentials

Why should more marketers be combining and aligning their content marketing and marketing automation efforts? Because the Best-in-Class already are! According to recent content marketing research from the Aberdeen Group, 56% of Best-in-Class content marketers actively use marketing automation.

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Marketing Automation