Tags » Marketing - Branding

Sales People: Get With Social Media

Sorry, but you cannot keep ignoring marketing or even social media

Remember when we thought it was funny for one of our fellow sales people to say something like,” no I don’t know how to “twit” or “tweet” or “twitter”, or whatever these kids are doing these days.” Or something like, “What is the point of this Linkedin thing anyway? 803 more words


Think Different

Remember when Steve Jobs came back to save Apple from the brink of disaster, and the first thing he did was launch an ad campaign that featured people who changed the world by thinking differently? 840 more words


Branding: Day 2


I joined in on a webinar yesterday evening called Your First 10,000 Readers given by Nick Stephenson and Joel Friedlander. Now, I’m not completely a noob on the marketing/branding theories. 220 more words

Writing Adventures

Branding: Day 1

Why Bother?

It’s time to take this seriousness to the next level, or any level if we’re being real about it. As my social media handle suggests (@MPotentialite) I have my hand in a few jars. 682 more words

Writing Adventures

Marketing Your Rep Firm

Who are you and what are you doing here?

If you want to stand out as a rep company, you have to get your name out there. 1,002 more words

Marketing & Branding

Business Insider: Expansion to the Spanish Market + Translation Speed

I recently read an interesting article about Business Insider expanding to Spain. According to the article, the goal for the Spanish site is for at least 1/3 of the content to be original to Spain. 286 more words

Marketing & Branding

Marketing Techniques: Increasing site visit durations

Today, I read a DigiDay article about how the New York Times has gotten users to spend 5 minutes per visit on it’s site. Their secret? 331 more words

Marketing & Branding