Tags » Marketing For Small Businesses

"Come Forth As Pure Gold!"

What is (are) your challenge (s) today? I challenge you to put on your armor of God and come forth as pure gold. Despite the fact the enemy is mad, will you stand in the integrity of who you are in Christ Jesus this day? 305 more words

Marketing for Entrepreneurs

New Entrepreneurial Marketing Workbook

The usual approach to marketing doesn’t really suit the way that small businesses operate.

That’s because it assumes resources and the ability to control the market that we simply don’t have and most text books are written and courses constructed  as if we did. 581 more words

Marketing For Small Businesses

Is all publicity good publicity?

I’ve had this conversation on many occasions, is all publicity good publicity? I watched a show recently and a group of women were talking about the fact that one of them had been in the media and she wasn’t concerned about the fact that the publicity wasn’t favourable or positive it was entirely negative but to her all that mattered was that her name is out there.   372 more words


Five ridiculous myths about PR

So I was having a chat recently with some friends about working in PR and it was interesting to hear what they thought PR was. What was funny was how many myths associated with the profession popped up during the convo, and I had fun trying to dispel them.  506 more words


Five of the most common press release mistakes to avoid

Press releases are a key tool in the PR artillery, but in today’s fast paced society where journalists, editors and bloggers are super busy it’s even more important that they are concise and carefully targeted.   317 more words


New Year new plans – 5 tips for staying on track with your resolutions and 2016 goals

Happy New Year all, 2016 is here already and the festive season is well and truly over and I’m sure many of you can tell by the extra people at the gym, working on their 2016 fitness resolutions following an indulgent end to 2015. 302 more words


Content marketing - five top tips

I’ve said it before and I’ll say it again content is king, no doubt this is not the first time you’ve heard this saying. I do believe it is true. 489 more words