Tags » Marketing Management

Number 1 Reason Your Business Don't Make The Money You Want.

At the beginning of each year, we set our New Year’s Resolutions.  We want to lose weight, we want to exercise, we want to travel more, WE WANT TO MAKE MORE MONEY. 1,153 more words


What CMOs Need to Know About Sales & Marketing Ops - Chiefmarketer

As smart CMOs figure out they need a new way to organize, some new terms that describe new organizational structures have been born. Consider these: 162 more words


Your NetWORK Will Determine Your Net WORTH.

It has been said before, and it will be said again, but your netWORK will determine your net WORTH.

How is this relevant to the Automotive Industry, specifically retail operations, today? 1,016 more words

Marketing Management

Where do the IMC communications tactics fit within the marketing management flow chart and why? Why is it necessary to create integration and consistency with current and potential customers?

Academic Writing

OMM 615 Strategies

IMC & Marcom

What is marcom? How have the functions within marketing communications become more integrated? What does the Forbes writer, Judy Begehr, say about how content will impact the IMC? 243 more words

Academic Writing

Direct Marketing Thoughts for Contractors

In my talks with contractors, the conversations always touches on direct mail or direct marketing.  From the horror stories of big dollar spends for little results to getting a lot of business from small direct marketing campaigns. 743 more words


Helsinki Twin-Trading

I am the current marketing, brand and social media manager for the HoReCa focused company Helsinki Twin-Trading.


Helsinki twin trading is a parent company of both… 65 more words