When I was starting my own business (a couple of decades ago and prior to the internet) books, classes, finding mentor were the way to learn business development and marketing. 163 more words
Tags » Marketing Plan
Only 5% of companies execute their strategies. – Doug Dvorak
You ponder, plan, create action lists and strategies for hours. You can probably point to at least one strategic plan created for sales, operations, growth, expansion, start-up, a new product launch or hiring additional employees that you toiled over and then just set aside and went on with business-as-usual. 37 more words
Brands live and die by the sword of consumers… we sometimes…no, almost always over estimate the value that consumers place on our brand.
Unfortunately most consumers don’t live for our brands but with our brands and that is why it’s quite easy for us to kill them. 901 more words
I recently put the finishing touches on a few strategic marketing and communications plans for some pretty terrific clients.
Maybe you’ve just completed your strategic plan too… 570 more words