Tags » Marketing

5 Tips To Help Your Small Business Stay On The Right Side Of Social Media

Mom taught you to mind your manners, but she probably never taught you what to do – or worse, what not to do – on social media.  443 more words

Marketing

What's Important To Today's Specialty Food Consumers? (VIDEO)

Knowing your customers is critical but so too is knowing what’s important to them.  How else can you create products that resonate with them, marketing that engaged with them, and price points they are comfortable with?  73 more words

Marketing

Subject Lines That Get Your Email Marketing Read

It’s no surprise to anyone that our inboxes are absolutely overflowing. In fact, a lot of us have more than one email address (I have 5 now that I think about it!) and trying to keep up with the barrage of emails can be overwhelming. 410 more words

Marketing

Creating Your Facebook Business Page

During Tuesday’s Social Media 101 webinar, Chrissy Weiss of Eating It Up, a social media management and consulting company, shared with us that Facebook is the most widely used social media tool by consumers.  319 more words

Marketing

A Change In Facebook Rules Makes Executing Contests Easier

Not all changes are bad and Facebook proves this with some changes the company recently made to the way contests are administered on the site.  In the past, it was illegal for Facebook page administrators to run contests or promotions that asked people to ‘like’  or ‘comment’ on the company’s page or status and instead required companies to go through third-party applications.  363 more words

Marketing

The Stepchildren Of Social Media - StumbleUpon

Continuing our look at social media platforms that don’t normally get a lot of hype given all the attention on Facebook and Twitter, today is… 533 more words

Marketing

Google's Getting Between You And Your Customers

Google’s recent ‘Tab’ addition to Gmail was initially celebrated until some folks started realizing that the newsletters they were sending out – the newsletters their customers had opted into – were being categorized under the ‘Promotions’ tab.  596 more words

Marketing