Tags » Marketing Technology

You'll never believe how amazing this post about click bait is!! Also mentions Facebook, LinkedIn, Donald Trump, Salesforce Pardot and Google!

If you’re human and have access to the internet, you’ve probably fallen victim to ‘click-bait’ at least once in your life. If you’re like me you hover on the edge of cynicism and curiosity every time you open Facebook. 1,147 more words

Digital Marketing

How future technology will affect marketing

As we’ve seen in the last few years, technology is increasing at a faster rate than many companies can keep up with. It is anticipated that the Internet of Things will become a reality pretty soon, and almost everything will become automated in your life. 492 more words


Average Funding by Marketing Technology Category - Q3 2016

The above analysis summarizes the average company funding in each Marketing Technology category. The Social Discovery category leads the sector with over $55M in average funding per company, followed by the Advertising Networks/Exchanges category with around $40M in average funding per company. 32 more words

Marketing really hasn't worked for us

You’ve heard it many times, you may have even said it.

  • “Email doesn’t work for us.”
  • “Our audience doesn’t respond to ads.”
  • “Our customers aren’t on Social Media.”
  • 598 more words
Marketing Strategy

Marketing mise en place

I recently attended the Digital Summit Detroit, where my Seth Godin fan girl dreams were fulfilled. I enjoyed his keynote because he talked about things I love and can related to, most notably marketing and food. 687 more words


Don't Make the Internet Angry: Important Considerations About Using Social Media as a Marketing Platform

As a sheer marketing platform, social media brings with it a host of advantages that can’t be ignored. According to one recent study, there will be 2.5 billion unique users worldwide on social media networks by as soon as 2018. 588 more words

Marketing Technology Headcount Distribution - Q3 2016

The above graph summarizes the percentage of Marketing Technology companies with a certain employee headcount range. Companies with 11-50 employees make up over 35% of the market, with the ranges of 1-10 employees making up around 30% of the market. 32 more words