Tags » Marketing Thoughts

Online Video Marketing: Focus Products AND People

Face-to-face meetings and presentations are not always possible, location and travel restraints can quickly turn a warm lead cold. While video meeting services (Skype/Go-To-Meeting) satisfy an immediate and direct need, a majority of prospects will perform due diligence on your business before and after that conversation. 388 more words

SEM

Recent Activity

For the past 6+ months I worked closely, on-site with a local PR and Marketing Firm, Media Frenzy Global in Alpharetta, GA. Having no prior experience in PR, it was eye-opening to see how my work with SEO/SEM technologies coupled with their efforts to increase exposure and opportunities for technology focused clientele. 31 more words

SEM

The benefit of paying attention to the World around you.

Awareness is a virtue. You just never know what you’ll be able to see that so many others may not.

~TK

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Marketing Thoughts

Throwaway Branding Lessons From Starbucks

Say what you want about them, but Starbucks really knows how to be Starbucks. On my last visit I remembered to ask if they had any used coffee grounds that I could use at home in my compost pile. 179 more words

Marketing Thoughts

Steps in Making a Website: Blog and Forums

In my Are Blogs Dead? blog post, I mentioned how adding a blog to a website will be another tool to your arsenal.  As well as forums, there are sites like Reddit that are just a host of forums. 291 more words

Tips & Advice

Steps in Making a Website: Layout

Website layouts change depending on what your website is all about. If it is to sell a products/service or to advertise your business. The objective… 311 more words

Tips & Advice

Steps in Making a Website: Target Audience

Once you have the objective of your website planning down, lets talk about your target audience. In marketing we call these people your target market personas. 353 more words

Tips & Advice