Marketing to children is a huge business
- Companies spend about $17 billion annually marketing to children, a staggering increase from the $100 million spent in 1983. 456 more words
Kids may like their snack foods, fast foods and television, but what they really love is YouTube.
In a survey of more than 8,000 kids and their parents conducted by market research company SmartyPants, the online content channel topped the list of favorite brands, beating out such venerable brands as McDonald’s, Oreos, Disney and Toys R Us.257 more words