The attribution firm is now matching its mobile web cookies to its mobile device IDs, to definitively track the impact of mobile web ads on app installs. 22 more words
Hello and welcome to my blog, and if you’re reading this, then this is the first post! Though you may have already gathered that from the title (also, bonus points if you recognized that quote). 349 more words
We’ve all heard the phrase, “The pen is mightier than the sword.”
In the world of marketing, this phrase has never been more true.
Learning how to write—and write 814 more words