Tags » Mattel

Corgi - Hot Wheels

Mattel acquired Mettoy, which owned the Corgi Brand in 1989, the models never mixed until 1996 when several Corgi castings were briefly added to the… 210 more words

Hot Wheels

Inca Barbie and Jaguar

Happy Summer Solstice!

I did photoshoot with Dolls of the World Inca Princess Barbie and the Safari Wildlife Wonders XL Jaguar.

I have named her Cayara (meaning “agave” in Quechua) and henceforth will refer to her as such. 117 more words


Mattel Hot Wheels DC Superman Action Comics #1 San Diego Comic Con Exclusive

The most valuable comic, Action Comics No. 1, is now a Hot Wheel collectible as the green sedan and Superman form a diorama that replicates a copy of the iconic 1938 comic. 33 more words

Comic Books

The Toys That Made Us -- Two Part Tariffs for Barbie


When designing the pricing model of Barbies, Mattel looked to Gillette’s pricing model for razors and razorblades, which is a form of second degree price discrimination that utilizes two part tariffs as a way of maximizing profit from group buyers. 59 more words


Mattel Man of Steel Superman 4-inch figure (2013)

Here’s yet another lesser priced Man of Steel figure from 2013.  Produced by Mattel, this is the original suit version that is light on paint on the neck and belt areas.  27 more words