Tags » Media Relations

Plain Language: An Innovative Solution That Will Change The World

When I first started working with tech companies a few years ago, I was sitting with a founder in Toronto having a conversation about the company’s goals moving forward. 870 more words

Media Relations

Top 5 Tech PR Blunders of 2016

It’s a troubling trend.

Many of the top PR mistakes in 2016 have included people and companies in the tech sector. It’s actually uncanny how many there have been — and an indicator that tech needs to start paying more attention to reputation management and not just marketing. 996 more words

Media Relations

White Noise: A New Era of Politicians Hijacking The News

There’s a scene in the movie “Gladiator” where General-turned-slave, Maximus (played by Russell Crowe), is worried he will be unfairly killed by the King during competition. 2,259 more words

Media Relations

The Anatomy of an Apology

Like most Canadians, I’m an expert in apologies. We are mocked globally for saying “sorry” for everything — even when someone else is in the wrong. 780 more words

Media Relations

The 7-Year Itch

It was 7 years ago today I walked away from the CBC (Canadian Broadcasting Corporation).

I always wanted to start a company that helps organizations and people tell their stories more effectively. 323 more words

Media Relations

The Olympic Teflon Brand

I sat there reading the news this past week and couldn’t help but wonder: what would Roger Jenkins think? Would he care? Or is he still a believer in the Olympic movement? 1,329 more words

Media Relations

Essential Skills for PR Pros: Dealing with People Who Are Angry and Those Who Lie

You don’t have to be an Ivy Leaguer or a scholar to be an excellent PR pro; however, a good PR person shouldn’t ignore (and in fact should seek out) sound research that offers sharp insights on skills crucial to public relations work. 741 more words

Crisis Communications