Tags » Media Training

Always be on your ‘A’ game.

I remember many years ago, when I was just starting out in marketing, I often found it difficult to think on my feet. So when a new brand director joined the business and I bumped into him and he asked what I thought the biggest challenges facing the business were, I struggled to articulate the answer, despite having been in the company for almost two years. 236 more words

Personal Development

Cory Booker, There's Colloquialism and There's the Presidential Debate

So, Democratic Presidential candidate and current New Jersey Senator Cory Booker is all over the news this week for his use of a popular colloquialism referencing Kool-Aid – sigh – during the second night of CNN’s Democratic primary debate. 698 more words


Media Training Tips

So you’ve been asked to take part in a press interview…

Interviews, be it on radio, TV or with a journalist face to face for a print article, can be very daunting. 606 more words


Sport Needs Media Training

Like me, you might well have had some sympathy for Johanna Konta on Tuesday after her disappointing defeat in the Wimbledon quarter finals.  After all, the experiences of Tim Henman and Andy Murray have shown that it’s not easy for the home favourite at SW19. 336 more words

Media training that demystifies B2B journalism

When I was B2B property journalist, expert sources were essential to my job.

They gave me stories, feature ideas and valuable comment.

Over the years I gathered a core group of industry insiders who were my go-to people when I was looking for information or help or an opinion on a breaking story. 168 more words


When Your C-suite Meets the Media

Logistics matter. You need to consider so many minute specifics when offering up your C-suite to the media.

As your company’s chief communicator, you, not they, are the expert in media relations. 338 more words

Media Training

Be Positive When You Send Texts, email, and Make Podcasts: That’s So Much Better Than Saying “No".

Podcasting, by its very nature, is an optimistic endeavor.

From venture capitalists and big media firms who’ve poured huge sums of money into risky podcast ventures, to small teams of independent producers, we are all making a big bet that our shows will reach their intended audience. 417 more words