Tags » Metrics

The post I'll promote till the sun collapses

Narcissism has never been trendier. The Internet appears to run on nothing but selfies, look-at-me updates and vlog entries.

Should our company’s social media channels focus moreĀ on our corporate selves? 284 more words


Cardiac Drift: Paying Attention to What Matters Most

(Pw:Hr) or Aerobic decoupling (i.e cardiac drift) is probably the most useful training metric for cyclists who want to accurately quantify fitness, adaptation to heat and proper hydration, and have a good indicator for long climbs and time trials. 328 more words


The bracing smell of printed paper, a daily crossword and sudoku, the newspaper is reaching its expiry date; replaced by glass screens and keyboards.

From September 2014 to December 2015, daily newspaper circulation declined by 9.7 per cent. 410 more words

Media Analytics

Social Media Metrics - Comments

I’ve just finished reading this article:

Ask SMT: Are there too many social media metrics? Which do you find most valuable?

This was definitely an interesting read for me, because a lot of the baseline metrics that I I’ve looked at when reporting on social media just didn’t seem relevant, especially when reporting to senior staff. 134 more words

Social Media

How to run great competitions

If you’re a blog owner, make sure you’ve thought about this before you set up a competition.

When used well, competitions are a brilliant way of getting your audience engaged with a brand. 1,736 more words


Facebook Page Traffic: Still a Problem

I wrote earlier here about how traffic on non-profit Facebook pages is radically reduced because of algorithm changes. Some new data has been added from the Chicago Tribune: 93 more words

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