Tags » Mobile Advertising

Mobile Search Volume Exceeds 60 Percent For Black Friday

Online Sales and Mobile Track

According to IBM Watson Trend Benchmark live analysis the Total Online Sales for 2015 Black Friday the online sales increased to an all time high in the morning hours with the most dollar value purchases taking place between 8 am to 1 pm. 511 more words


Google Will Help You Shop on Black Friday (And Help Advertisers See Where You Went)

Want to shop on Black Friday, but hate crowds? Or worried that the thing you want will be sold out? Google would like to help. 382 more words


Axel Springer goes after Apple iOS 9 ad blockers in new legal battle

”German media giant Axel Springer, which operates top European newspapers like Bild and Die Welt, and who recently bought a controlling stake in Business Insider for $343 million, has a history of fighting back against ad-blocking software that threatens its publications’ business models,” Sarah Perez reports for TechCrunch. 385 more words


U.K. Carrier EE Looking At Giving Users Control Over Mobile Ads

The momentum against increasingly intrusive ad tech is continuing to gain strength, with major U.K. carrier EE stepping into the debate with an announcement that it’s launching a strategic review on whether to offer its users the ability to control the advertising they see on their mobile devices. 740 more words


Yahoo Mail Tried to Block Ad Blockers, And it Might Have Backfired

Some people who logged into their Yahoo Mail accounts last week were greeted with an ultimatum: “Please disable Ad Blocker to continue using Yahoo Mail.” These users were unable to access their email accounts until they turned off their ad blockers or found a workaround for the problem. 456 more words


Facebook or Google? Singular's Dashboard Shows Mobile App Ad Bang for Buck.

Mobile ads can be a gold mine (see Facebook). They can also be a land mine. The ads are much harder to track than those on the desktop, and the companies that crack the problem, like Facebook, can suddenly suck all the business away (see… 336 more words