Tags » Mobile Advertising

IAB Calls for New Mobile Ad Guidelines

The Interactive Advertising Bureau (IAB) is proposing changes to mobile ad guidelines. “The proposed changes, which are open for industry comments until Jan. 30, frequently call for companies that serve ads in apps to provide more information to marketers. 32 more words

Tweaks & Updates

Mobile Advertising: Ευκαιρίες και προκλήσεις για μία αγορά σε… κίνηση και ανάπτυξη

Το λαμπρό πεδίο του βίντεο, οι προκλήσεις που δημιουργεί το adblocking και η καλύτερη στόχευση των χρηστών χάρη στο programmatic, αποτελούν τις νέες προκλήσεις για τη διαφήμιση στις κινητές συσκευές. 257 more words

Mobile Advertising

Let the Best Production Companies in South Africa Help You Make Interactive Ads

The interactive advertisement is the hottest and latest trend in the arena of media-based promotions. It will help you promote your products/services with the help of social media or networking websites. 198 more words

Are You Watching Movies on Your Phone? Mobile Advertisers Like Jeff Kamikow Are Counting On It

As families get together for the holidays, will they gather together on the couch and watch their favorite movies on someone’s phone? Okay, that’s probably a bit hyperbolic, … 221 more words

Here's What I Discovered On Snapchat Discover

It’s no secret that Snapchat has changed the social media game— it connects with young, millennial audiences and panders to our increasingly short attention spans in fun, engaging ways that other platforms with more permanent social sharing like Facebook and Instagram just can’t. 746 more words

Digital Marketing

How Twitter Outperformed With BuzzFeed During the Election Livestream

Twitter said it was able to deliver more viewers than promised to advertisers on an election night livestream, good news for the microblogging site as it tries to ward off growing competition for ad dollars from Snapchat and Instagram. 482 more words

Tech

How to save advertising dollars...

STOP WASTING MONEY!

Advertising and Marketing is a Top 5 expense for nearly all successful businesses.  Yet, most business owners, marketing managers and quite frankly, ad agencies, waste tens of thousands of dollars quarterly in their advertising campaign.  270 more words

Crosshair Media Placement