Tags » Mobile Marketing

Why You Need High Quality Apps to Stay Relevant

The app marketplace has vaulted into the millions but in some ways nothing has changed. Consumers only use about 26 or 27 apps a month, according to a Nielsen report posted. 466 more words

Business Apps

Paying Attention: A New Metric for Advertising on Mobile

Since the demise of newspaper’s great hegemonic grip on advertising, news media minds have been banging their big brains together, trying to come up with ways that not only monetize their content, but also generate some of the sweet ad revenue they used to have the luxury of enjoying. 768 more words

Paying Attention: A New Metric for Advertising on Mobile

Since the demise of newspaper’s great hegemonic grip on advertising, news media minds have been banging their big brains together, trying to come up with ways that not only monetize their content, but also generate some of the sweet ad revenue they used to have the luxury of enjoying. 675 more words