Tags » Narratives

What a CMO needs from PR - Narratives, Creativity and Difficult Questions

A few months ago in a New York boardroom of one of the world’s leading PR agencies, a senior strategist told me, “You know the biggest change that the PR Industry needs to embrace is the changing face of the buyer … no longer is it communications that we need to sell to but the CMO.” 852 more words

Marketing

The personal value of the vote

Let’s leave partisanship aside.

There are several types not voting this election.

Those who did not register, probably the ones receiving the least amount of sympathy. 491 more words

Narratives

Return of the Voyager

I

“I didn’t know I had a father.” I looked at my mother, dazzled.

“Well, you do, and we’re going to bring him home.”

I sat close to my mother, on a bus going God-knows-where. 741 more words

Narratives

the house over the orchard

Project: the house over the orchard
Type: Architecture – farm house
Location: Gondev, Maharashtra

Size: ~200 sq. mts .
Status: Under Construction
year: 2018

Design team : Arjun Sharma, Gaurav Shetty… 44 more words

Work

Not all roads lead to successful IPO

Welcome guest blogger, Jason Chiang. With RGP for nearly 8 years, Mr. Chiang has more than 20 years of experience and expertise in Audit, Risk and Compliance. 1,206 more words

Best Practices