Tags » Nestle

Keys to success in cross-cultural marketing -- Nestlé in Asia, Oceania and Africa

I had an opportunity to interview with Mr. Anthony LOW, VP, Asia, Oceania and Africa Region of Nestlé.

I was particularly interested in discovering the keys to success in marketing in the regions that have diversified consumer markets, 657 more words

Inter-cultural Communications

Generation Brand Boycott

We have become a generation of brand boycotters – and no I don’t mean Russell, we need to embrace that lovable rebellious buffoon (especially since he has seen sense and come out in support of the Green Party). 350 more words


Wonder Ball

Wonder Ball (Nestle)

The Wonder Ball was a type of candy sold in the U.S. that asked the question, “What’s in the Wonder Ball?”

The Wonder Ball was a spherical, thin shell of milk chocolate with candy inside. 120 more words


Nestle and Peter Brabeck's approach to Water as Human rights

I am highly disturbed by the videos shared at

Does Nestlé Chairman Peter Brabeck-Letmathe believe that water is a human right?

Its horrible to know the kind of thinking that went into such mindset where water beyond 100 liter per person per day is considered a fair game for commercialization. 618 more words


Why I Don't Believe in Boycotts

My Facebook feed is buzzing about California these days. The drought is threatening to drain the state dry as early as next year, some are saying. 621 more words


It's Bunny Season: The Reese's Peanut Butter Egg Drops A Little Bop Upside All The Other Candy Eggs

We’ve rounded into Late Lent, folks; Easter is everywhere.

This means all sorts of things. Lots of pastels. Horrifying rabbits. Saran wrapped baskets.

That grass. 690 more words