Tags » Netnography

Twitter x IICS - A netnography of the IICS community in Twitter.

What is Twitter?

Twitter is an online networking site that allows users to post and read short 140-characters messages called “tweets”. These short message or tweets could be anything the user would wish to share to their “ 2,278 more words

Netnography

reddit: A Netnography of the Reddit r/Philippines Community

Part 1: Introduction

A Primer on Reddit

Reddit is a website, a collection of entries submitted by its registered users. It is a community where people could submit links of a picture, an article or a video. 2,684 more words

Netnography

Trying to hook up? Use Tinder!

What is Tinder?

Are you the type of person who often lurks around the internet reading posts of your crush, friends and random people?

If yes, we bet you have heard of Tinder. 3,911 more words

Netnography

Courses, conferences and competitive papers

Long time no see, dear blog. I am not ignoring you, just having my plate full of work, work and some more work.

So far I have enjoyed my time as a PhD student, even though the course load this semester has been kind of a pain (who’s idea was it to put three courses at once, huh?). 495 more words

PhD

Netnography

The role of the netnographer

For the “Reddit” community, “Subreddit Netflix”, our group decided to be an overt and active community participant. We think we will get the best responds by introducing ourselves to the community and by telling them what we do, so that they can already recognize us. 790 more words

Netnography

Data Collection and Data Analysis

Negative comments.  

Positive comments.    

Mixed/More critical comments.

//// (before name) = response to comment

////// (before name) = response to response.

We looked for sponsored videos on YouTube and went to the comment section to find positive, negative, but also more critical or mixed comments, we did the same in Reddit. 2,700 more words

Research Planning and Entrée

Research Planning

Mind Map

Research Question

How do the viewers respond to sponsored videos and advertorials?

YouTube and Reddit

(comment section)

  1. Relevant:
    – The YouTube comment section is something we will be looking into as well.
  2. 276 more words