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5 ghoulish business blunders

Halloween is upon us and whilst we should all be on the lookout for mythical monsters like Witches, Vampires and Werewolves, we’ve something even more terrifying for you… 5 ghoulish business blunders that did as much damage to some top brands as a well aimed axe would to a door. 542 more words

Business

Longtime Coke executive Donald Keough dies at 88

NEW YORK (AP) — Coca-Cola says longtime executive Donald Keough, who steered the company through the “cola wars” of the 1980s, died Thursday in Atlanta. He was 88. 95 more words

National

Coca-Cola is changing Canadian recipe to save calories

WATCH: Why is Coca-Cola making Canadian Coke less sweet? Jennifer Palisoc reports.

TORONTO – Coca-Cola Ltd. is changing its Canadian recipe to make its signature pop less sweet to meet consumer demands for a more calorie conscious soft drink. 426 more words

News

Cadbury’s Creme Egg- Why Firms Must Embrace Irrationality

Have you tasted a Cadbury’s Creme egg recently? I have. And I can’t taste the difference between the one I ate this year, and the one I ate last year. 1,008 more words

Branding

I Really Am That Chronological Age

Happy 778th post!

No particular reason for the happy announcement other than I felt like the blog needed some happiness post.

“Now you kids with your loud music, and your Dan Fogleberg, your Zima, hula hoops and pac-man video games, don’t you see? 515 more words

Daily Thought